Brand Horizons was founded by scholar, author and adviser Dr Keith Dinnie as a platform for his work in place brand management with countries, cities and regions. Keith Dinnie is a leading authority on place branding. He is the author of Nation Branding: Concepts, Issues, Practice, the world’s first textbook on nation branding, now in its third edition (Routledge, 2022). He is the editor of City Branding: Theory and Cases (Palgrave Macmillan, 2010). He is President of Bloom Consulting, a global consultancy focused exclusively on place … Read More
